Open Day is a great opportunity to meet your Clients as well as potential Clients. So do not hesitate to organise one. It is not so difficult at the end of the day. What you need is a piece of paper, pencil and a head full of ideas. Imagine you want to organise a party with a twist. The twist will be that you are inviting Customers and you need to find something to make your day interesting.
Listen to your work colleagues. They can come up with some fantastic ideas. This time the idea was to have short presentations about marketing and importance of SEO.
But start with the easiest thing: do shopping list. We all love shopping, don’t we? So think how any people you want to invite and what you would like you to feed them with. Do you want some serious canapés and salads and other things or just simple nibbles? If the weather is hot, stick to the nibbles and cold drinks.
Then plan activities – if it will be presentations – ask people who know the stuff to prepare one.
And then think again about lovely stuff like: posters, balloons (if you fancy), little gifts for your visitors.
Do some research, do some shopping. Prepare the room, drinks, nibbles and wait for your visitors to appear.
Then – enjoy your time with them.